Ferrari announce major energy drink sponsorship deal after Lewis Hamilton’s arrival

Ferrari declare major vitality drink sponsorship bargain after Lewis Hamilton’s entry

Ferrari have concurred a sponsorship bargain with an vitality drink brand in one of the primary bargains taking after the marking of Lewis Hamilton for the F1 2025 season.

Hamilton stunned the F1 world to its center on February 1 by reporting that he will take off Mercedes for Ferrari at the conclusion of 2024, bringing an conclusion to his long and fruitful spell with the Silver Bolts.

The British driver has won six of his seven World Championships with Mercedes, having to begin with arrived at the Brackley-based group from McLaren in 2013 as the successor to Michael Schumacher, the as it were other man to win seven F1 titles.

Ferrari as of now seeing benefits of Lewis Hamilton marking

With Ferrari’s showcase esteem soaring on the day the Scuderia reported the marking of Hamilton, the collaboration between the foremost effective group and driver in F1 history is set to result in endless commercial benefits.

Reports final week proposed Hamilton’s bargain with Ferrari could be worth as much as $446million, with the 39-year-old’s relationship with the group set to expand distant past driving obligations.

And Ferrari are as of now seeing the benefits of Hamilton’s marking by declaring a major sponsorship bargain with an vitality drink.

Celsius, which has built up a full association with the group for 2024 after minor bargains for final season’s American-based races in Miami, Austin and Las Vegas.

The logos of Celsius will show up on the unused SF-24 car, which is due to be revealed on February 13, as well as the race suits of drivers Charles Leclerc and Carlos Sainz, the man whom Hamilton will supplant another year.

Lorenzo Giorgetti, Ferrari’s chief hustling income officer, commented:
“We’re pleased that having come on board with us final year we are presently growing our collaboration with Celsius, who ended up a worldwide Scuderia Ferrari group accomplice for the 2024 season and past.

“Celsius will give our drivers and group individuals with essential energy to assist them perform at their best all through an seriously 24 amazing prix season.

“We see forward to working with Celsius on unused resources and encounters for our worldwide fan base.”

Kyle Watson, the official bad habit president of promoting for Celsius, included:
“Celsius offers with Scuderia Ferrari a competitive soul that powers drivers, fans and buyers to perform their best and live fit on and off the track.

“We couldn’t be more joyful to proceed to develop our association with Scuderia Ferrari’s world course F1 group who offers our enthusiasm to promote their regular lives and perform at the most noteworthy level.”

Ferrari’s unused bargain comes after PlanetF1.com uncovered on Thursday that Hamilton will be taboo from taking a few of his closest Mercedes colleagues with him to Maranello in 2024, with a “no-poaching clause” show in his contract with his current bosses

 

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